Anthony Dohrmann, inventor of the LaserShield Instant Security system, shows to build volume and sales through speaking the right words to the right number of people each day, week, month, and year.
Excerpt 1: "This is the most important experience that you'll ever have because inside of this there are some people that have run some very big businesses, they have trained tens of thousands of other entrepreneurs who all had their own ideas and inventions and dreams, how to put those ideas and inventions and dreams together and put them out into the marketplace and to become financially independent and wealthy."
Excerpt 2: "Number one reason salespeople fail to get an appointment when they try is because they complicate the uncomplicated. when the prospect answers the phone, instead of simply selling the appointment, people typically start pitching the product or service. But that's not why you're there. You just want the appointment at this point."